You’ve got something to say...let’s get it out there!

Writing for Birth Workers Course by Rebecca Schiller.
Next running Kent: day one 02/11/19, day two 09/11/19
Next running London: day one 06/02/20

A course to develop your writing skills taught by me: a birth activist turned journalist and Penguin Books author. You’ll learn how to use your unique voice to help improve pregnancy, birth and parenting for all: whether that’s attracting more clients via your website, writing blogs or pitching and writing for wider audiences and getting paid to do so.

Practical support, tips and exercises will build your confidence and help you craft powerful blogs, make your website sound like you or get you pitching to national publications. Together we can tell stories that could change the world. 


Why?

As a doula, charity founder and women’s rights in childbirth campaigner I know that we need a greater diversity of voices writing about birth. Birth workers have the power to tell stories that need to be heard, to bust myths and offer compassionate support through the words they write on their websites, blogs and in the wider media. Birth workers need to find a voice for their websites or professional listings that attracts clients to the services that could transform their parenting experience.

I know that writing on a public forum (even your own website) can be intimidating. It can be hard to know where to start and I want to help. I believe in you and think you have something to say. I want to help you find your voice, even if writing isn’t something that comes naturally to you. I want you to get your writing out to a wider audience if it’s something you love.

I’m not scary and I’m not brilliant at spelling and grammar myself. I know there’s no right way to write, just as there’s no right way to give birth. Writing is about the story, the message and the heart and I know you have that by the bucket-load. Let’s get it out there!


Why me?

I know the struggles that birth workers see and face. I understand the issues you want to cover.  I know how to get it out there. I want you to get paid.

I’ve built a career as a freelance journalist writing for national and international publications including: The Guardian, The Pool, The Telegraph, Marie Claire, Stylist Magazine, The Week, The Independent and more. I’ve written for maternity trade press such as the RCOG Magazine, The International Journal of Birth and Parent Education and Midwives Magazine.

I’ve written three books that sell to an international audience. My books have been reviewed by The New Statesman and endorsed by leading midwives, obstetricians, doulas, celebrities and new parents alike.

As a doula I’ve written powerful blogs that have driven traffic to my website, helped me book clients and have been picked up and given prominent place on popular sites like Mumsnet. 

I’ve also written newsletters, press releases and website copy for charities, brands and my own work so I understand how to craft successful campaigns, build loyalty and get press coverage.

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What you’ll get from the course: day one

Practical tips, information and support from me, a confidence boost and much more. Including:

An introduction to different kinds of writing, tone, style including:

  • blogging

  • copy writing for your website 

  • press releases

  • leaflets

  • professional listings

Learn how to sound like you and love it! A range of exercises to help you experiment with, practice and hone your unique writing voice.

Writing to attract clients and build relationships.

Examining and discussing writing we admire, breaking it down and learning from it as a group.

Practise crafting an intention-grabbing beginning to a blog or article as well as a punchy ending.

A look at good structure and a no bullshit take on grammar and spelling. (Spotting the typos on this page is your first challenge).

Editing, proofing and checking the inclusion and diversity credentials of your work.

A safe and supportive environment.

The option to add on one-to-one follow up, editing and support from me.


What you’ll get from the course: day two

An introduction, tips and support on taking your writing to a wider audience and getting paid. Including:

  • guest blogging

  • copy writing for others

  • opinion articles

  • features (magazines, newspapers and online)

  • crafting headlines

  • writing books

  • writing for journals and industry press

How to find the right contacts to pitch to, crafting a pitch, re-purposing pitches for different publications, responding to news hooks and dealing with rejection.

An introduction to the pitching, writing, editing and approval process.

Getting noticed and building your writing brand - how to stand out.

Making money from your writing, what’s realistic and when to say ‘no’.

Exercises, tips, one-to-one and group support to practise all this and more.

The option to add on one-to-one follow up, editing and support from me.


Which day should I attend?
You can attend both days or just one. Day one will focus on the basics of finding and honing your voice, building confidence, understanding what makes an attention-grabbing piece of writing and will be particularly suitable for birth workers with not much writing experience, those looking to get back to basics, birth workers who want to focus on writing for their own websites, leaflets and blogs and as a refresher course for more experienced writers.

Day two will be suitable for those who have attended day one, birth workers with some writing experience and those who want to explore writing for magazines, online publications, journals and newspapers.


Booking information

Kent Course dates:
Day one: 10.00 am - 5pm 2nd November 2019    
Day two: 9 am - 2.30pm 9th November 2019

Location: TN26 3QR 
Parking is available and the nearest train station is Ashford International or Hamstreet.

London Course dates:
Day one: 10.00 am - 5pm 6th February 2020  

Location: SW4 9LS
Nearest station is Clapham Common.

Cost: £90 per person per day or £65 per person per day for under-represented voices. I’ll let you be the judge of whether your voice is under-represented.

A vegan lunch of soup, salad and bread is included in Kent, as well as coffee, tea, water and herbal tea. London attendees will need to bring a sharing lunch. Digital handouts will be sent as a follow up to the course.

Please note that the Kent course is held in my home. We have two cats who come inside the house and a motley crew of chickens, ducks, geese and goats outside. If you have allergies please consider this before booking.

How to book:
Please complete the form below and I’ll contact you with more information and to arrange payment. Payment in instalments can be arranged.

Refunds:
If I cancel or rearrange the course I will refund you or book you on a future course if you prefer. If you can’t attend I can only refund you if we can find someone else to take your place - otherwise no refunds will be given.

Contact details:
Contact me if you want to find out whether this course is right for you. I’m best contacted by email: schiller.rebecca@gmail.com and my phone number is 07793084945.

Booking form

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